Our Story

Hollie Tree started around a kitchen table in Yorkshire.

When Susie discovered she was expecting our daughter Hollie, she wanted to create something that would allow her to spend more time at home with her growing family. What began as a hobby making sterling silver jewellery gradually became a business — and it seemed only right to name it after the little person who had started the whole adventure.

Over the years, Hollie Tree has grown considerably, but we remain a family business at heart.

Our jewellery collections were followed by home fragrance, allowing us to bring together two product categories that we have always felt sit naturally alongside one another. Today our ranges include jewellery, wax melts, home fragrance and giftable products designed to work particularly well in independent retail.

A big part of Hollie Tree’s growth has come through the retailers who stock our products. We work with independent shops and businesses across the UK, and we understand that a successful wholesale range needs to do more than simply look good. It needs to be easy to merchandise, appealing to customers and commercially worthwhile for the retailer.

We continue to develop new products and collections from our base in Yorkshire, while trying to retain the personal approach that Hollie Tree was built on in the first place.